Thursday, September 27, 2012

7 Effective Ways to Promote Your New eBook

When you are ready to launch your new eBook, the first thing is to expose your eBook and create widespread awareness of the right audiences. Take the following steps:

1.      KDP Select program: Sell your eBook exclusively to Amazon to take advantage of the option to offer your book free to readers for up to 5 days every 90 days to promote your new book.

2.      Author Marketing Club: Be a member and fill in the form to provide details to announce your free Kindle promotion before Friday.  Use their free Kindle book submission tool and submit to the top free Sites.  You can also add your book cover to their gallery.

3.      Amazon Author Central: Go to your dashboard look for the “Actions” button at the bottom left, choose “manage promotions” and select 5 days with the starting date to coincide with the announcement date of your free book at Author Marketing club on Friday.

4.      Your blog: Post an article to tie with the launch of your promotion like what I have done in the article: My 3rd eBook and Amazon KDP Select.

5.      Press release: Send a press release and upload on the first day of your free eBook promotion like I did at Free Press Release: A Dozen Effective Ways to Work Smart.

6.      Social networking sites: Link your article and your press release to major social sites such as Facebook, Twitter, Google+, LinkedIn and MySpace on the launch date

7.      Spread the words: Announce to the world that during the 5 days your eBook is free to download.

Doing all these at the same time is to create the greatest impact of your new eBook on the Net.  

My eBook promotion:

All About Working Smart

During the 5-day free eBook promotion from September 21, 2012, to September 25, 2012, my eBook, All about Working Smart is listed in the top 100 chart of Amazon under the Motivational category. In fact, at one stage my eBook is at No. 6 spot in the USA Chart.

All About Working Smart

According to the image here, my eBook is No. 13 in the top 100 chart. 

In UK Amazon, my eBook is also among the top 100 as listed in the Self-Help section.
A total of 244 units were downloaded during the 5-day promotion.
What’s next?

When you have created awareness on the Net during the 5 days, you continue to promote your book online and offline. Hopeful more Kindle owners will borrow your book and you will be able to enjoy a bigger share of the   Kindle Owners' Lending Library Fund every month. The Kindle Owners' Lending Library is a collection of books that Amazon Prime members who own a Kindle can borrow once a month, with no due dates. In addition, you will earn royalties for the sales of your eBook.

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