10 Measures of Success in Blogging

According to the Forbes Asia magazine in the July 2010 issue, the rankings of U.S. Celebrity 100 are a blended measure of earnings and buzz:


• Earnings

• Social rank: Facebook friends and fans as well as Twitter followers.

• Overall press mention on Factiva

• Web hits on Google Blog Search

• The number of times a celebrity’s image appeared on the cover of 25 English-language consumer magazines

• TV/radio mentions on LexisNexis


How do you measure your success in blogging? Here are the telltale signs that you are doing things right:


1. Better writing: You are writing articles that are wanted by the readers to solve their problems or answer their questions. Your writing improves in quality and quality over time. You write and post regularly and consistently as expected by your readers.

2. More comments: When you get more comments, it means you have touched on the feelings of the readers on a common subject that they want to share their views with you. More comments mean your articles are effective.

3. Traffic Rank: More page views and more unique visitors will get you a higher Alexa Traffic Rank. It means your article is using the right keywords to get noticed by search engines. It is also to say that you are writing the kind of articles that people are looking for.

4. Higher Technorati Authority: Among other things, it measures how often a site produces content being referenced by other sites. Do guest postings and participation in blog carnivals are two ways to get better Authority ranking.

5. More blog followers: Are you having followers on your blog? A lot of followers mean others like what you are doing and they want to follow you to see your daily update.

6. More guest postings and more articles accepted by blog carnivals: It is an indication that your articles are of good standard to be accepted. All these are a one-way link to your blog.

7. Social networking sites: Do you tweet your articles? I do and I get more followers this way. I write on the wall of Facebook about the posting of my articles. My friends will follow the article links to check out my posts.

8. More RSS and email subscribers: This is the real sign of a successful blog. It is measured by the number of subscribers you have. The more subscribers to your blog, the more successful your blog are. Your writing is so good that they want to have more of the same from you, therefore they subscribe.

9. Higher Google PageRank: Good articles attract like-minded people to link to you. The more links from high PageRank blogs in a similar niche will boost the PageRank of your blog. Unfortunately after blogging for close to three years, my PageRank is still 0. However, another blog of mine, Credit Card Lighthouse, which I have not updated for quite a while has got a Page Rank of 2.

10. Adsense earnings: Your success is also measured by your earnings on the Net. Sad to say that it takes me six months to earn US100.What about you?


Are you getting success in blogging? Look carefully at the key indicators. Rejoice if you are on the right track. If not, you have to work harder.